The Three Cs of Business in 2023
Morgan Young | Content Creator, Advisor & Consultant
Wednesday, June 28, 2023
Networking: 11:00 am – Noon
Speaker: Noon – 1:00 pm
Ticket info below
OUR NEW HOME, RENO PUBLIC MARKET, IS A FOOD HALL. PLEASE ARRIVE BY 11:30 TO CHECK IN, RECEIVE YOUR FOOD VOUCHER, SELECT YOUR FOOD, AND BE UPSTAIRS ON THE MEZZANINE BY NOON.
In today's digital era, businesses face a common challenge: how to reach larger audiences and create loyal customer bases. While it may seem easier to connect with a vast number of people online, standing out and making a lasting impression has become increasingly difficult. The noise of countless ads and marketing messages makes it challenging to engage and resonate with our target customers. This problem sets the stage for my presentation on "The 3 Cs of Business in 2023: Content, Creators, and Community," where I'll address this pressing issue and offer effective solutions.
During the presentation, we will explore key strategies that can help you overcome these challenges and build a thriving business in the digital landscape. Firstly, we'll delve into the critical role of compelling content in attracting and retaining customers. We'll discuss best practices for creating valuable and engaging content, such as understanding audience needs, incorporating storytelling techniques, and fostering meaningful interactions.Next, we’ll delve into the power of personal branding and its significance in today's business environment. You'll gain practical insights on how to establish a strong personal brand that differentiates you from competitors, enhances credibility, and increases opportunities for growth. Next, we'll shift our focus to community building. By prioritizing the creation of communities before businesses, you can foster loyal customer bases, gather valuable feedback, and create a supportive network of brand advocates. By the end of the presentation, you'll walk away with actionable insights and strategies to navigate the digital landscape successfully. You'll be equipped with the knowledge and tools to build a strong personal brand, establish thriving communities, and create compelling content that captures and retains the attention of your target customers. Let's embrace the future of business together and thrive in this dynamic digital era!
During the presentation, Morgan will discuss:
Context - The changing landscape of business and marketing in 2023
#1 Content is King - utilizing content marketing to attract customers
#2 You are the Brand - building a personal brand to build your business
#3 Community is Queen - building a community first, and then a business for that community; not vice versa
Conclusion - leveraging content, creators, and community to get your business ahead and build a loyal customer base
Morgan Young is a 20-year-old, Gen Z Content Creator, Speaker, and Technologist with an audience on LinkedIn of 12k+ and 3M+ content views. She is a Product Manager Intern for the Walt Disney Company (Enterprise Technology), a student studying Computer Science & Engineering with minors in Math & Entrepreneurship, at the University of Nevada, and a member of the LinkedIn for Creators program. She is passionate about the creator economy, disruptive technology, and startups. Currently, she’s engaging in these spaces as a strategic and creative advisor/consultant to non-profits and startups, as well as a Venture Scout with Soma Capital.
Wednesday, June 28th
11:00 am - Noon: Networking
Noon - 1:00 pm: Presentation
$39 — NCET members
$49 — General Admission