The goal of e-newsletters is often that: connecting with your audience in a way that is engaging, leaves an impression, reminds them of who you are, that you’re out there and ready to take on clients. And that engagement can lead to significant ROI. How do you execute an e-newsletter strategy? I’m not going to go over logistics here — like picking a platform, scheduling, tracking, etc. — but instead, let’s talk about three content takeaways.
In the second part of our two-part Internet Privacy series, we’ll explore the complex and daunting world of cyber security for business. Our expert panelists will offer insights into all things Internet for your business.
Build Your Network for Success is a professional networking dinner aimed at bringing students, business leaders, and professionals together to share thoughts and perceptions on the world of business. Through Build Your Network For Success, we strive to provide connections, business opportunities and ventures from the business community.
By now, most business owners have at least dabbled in Facebook advertising. Facebook still is the No. 1 social media platform by sheer audience size, after all. And whether the results weren’t what you hoped for (and you stopped) or you’re still hesitant to jump in, here are three reasons why Facebook advertising should be part of your monthly advertising budget.
Your workplace likely has five different generations represented, which means five very different age groups with five very different sets of expectations. Learn how to tackle these differences with Kit Prendergast, certified Executive Leadership Development Coach, at October’s Biz Café.
In last month’s column I looked at how you can protect your privacy and your personal information at home and in your home office. This month, we’ll take a look at the steps you can take to protect your Internet privacy at the office or in your business. To learn more, we asked the advice of three of Northern Nevada’s top Internet privacy experts.
Earlier this year, the malware program VPNFilter infected hundreds of thousands of office and home routers and networked devices around the world. The cities of Atlanta and Baltimore experienced ransomware attacks, the latter causing the 911 dispatch system to be offline for 17 hours. Confidential data were breached at numerous companies—Adidas, Dignity Health, Honda, LabCorp, MyHeritage, and Ticketmaster, to name only a handful. Cyberattacks, with their potentially deleterious consequences, are a constant threat to all businesses.