Leveraging Sports to Grow Relationships
Keenan Polan - Barracuda Championship
Wednesday, Feb 16
Speaker: 3 – 4 pm / Networking: 2 – 3 pm
NEW LOCATION: UNR Innevation Center
Register for free tickets below
Keenan Polan
Companies are always looking for a new edge when marketing and selling their brands. Finding ways to differentiate your brand and allow salespeople to shine is not easy. How can companies be more intentional with their marketing dollars and their time? How can your salespeople create more face time with clients and prospects to strengthen their selling power?
Relationships… The value of building relationships is one of the most effective ways to create more opportunities for your sales team. Whether your goal is to retain and grow your current clients, find new business, or both. The next steps are creating a process that allows your team to engage with your top customers and prospects. It’s time to leverage the power of sports to build relationships. Sports have a way of bringing people together to make memories and share experiences. When you pair these moments in a fun atmosphere, you will build deeper connections.
Keenan will discuss:
Access – Gain behind-the-scenes access to make your people feel like VIPs.
Brand Affinity – Highlight your brand with local events and teams to reach their fans uniquely.
Community Impact - Be involved with organizations that positively impact the community and support the local economy.
Engage – Use sports to engage with key people most important to your business.
Experience – Make memories that people will forever associate with you and your company.
About our Speaker
Keenan is entering his 5th year as the Director of Sales of the Barracuda Championship. From 2012 – 2017 he worked in various sales and leadership roles with the Sacramento Kings NBA G-League Franchise, the Reno Bighorns. His passions include health and wellness, connecting and influencing people and providing value and expertise in collaboration, networking and strategic partnerships. Keenan serves on the Board of Directors of Disability Resources, the High Fives Foundation, and the University of Nevada College of Business Alumni Association. He loves helping his local community and continuing to bring more awareness to the Reno-Tahoe region. Keenan is an avid sports fan and enjoys spending time with his wife, Ashley, their newborn daughter, Nova, and two dogs. His favorite activities in the Reno-Tahoe area are playing golf, camping, and hiking.
Beginning in February, the NCET Biz Bites move to our new home at the University of Nevada, Reno Innevation Center
University of Nevada, Reno Innevation Center
450 Sinclair Street
Reno, NV 89501 (map)
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