NCET Expo Educational Sessions

Reno-Sparks Convention Center – Room D1

Presented by Holland & Hart

9:30 –10:20 am Real Talk: Employment in 2022 - Jordan Walsh

This session will address real life scenarios implicating FMLA, ADA, and COVID-19 issues (including mandatory vaccination requirements). The presentation will involve fact patterns, which attendees will be encouraged to discuss amongst themselves and with the presenter. The discussion will also include different options to resolve the respective issues and the risks associated with each option. To the extent the fact patterns come from actual cases, the outcome of these cases will be revealed.

Presented by SCORE Northern Nevada

10:30 – 11:00 am SCORE’s Free Business Resources - Doug Edmondo

Check out how to access all of the great resources from SCORE: free local and national mentors from many industries, as well as area workshops, live and recorded webinars, business templates, blogs and more. Doug Edmondo is the Chapter Chair of Northern Nevada SCORE.

11:10 am – 12:10 pm Adventures in Entrepreneurship - Ira Gostin

Join Ira Gostin as he presents an overview of life as an entrepreneur that will help any budding entrepreneur dive in to being a successful founder and business owner. Ira presents a variety of topics, introducing the needed skills, drivers and toolbox to launch your life as an entrepreneur. You will leave with the resources necessary to build your entrepreneur platform.

12:20 –1:15 pm Data Analysis for Small Business - Doug Edmondo

Planning, operating and financing your business hinges on your ability to track, understand and report financial and marketing data. Learn why data analysis is important in planning and operating your business, as well as ways to use basic analysis tools: market analysis, revenue and expense forecasts, SWOT, profit & loss, and cash flow.

1:25 –2:20 pm Drive Your Business Through Your Story - Ira Gostin

Communicator, marketer and storyteller Ira Gostin will demonstrate how to craft the story of your business and implement it as your key marketing catalyst. Gostin, with his team at G8 Strategies, works with companies across the globe to create and deliver corporate stories with a singular goal of moving the needle. Marketing isn’t about likes, shares and hashtags, it’s about engaging your target audience with a story they can act on. Skip this seminar if you want to remain stagnant and slide backwards with your business.

2:30 –3:30 pm Deciding to Keep or Exit Your Business - Brian Wheeler

This workshop is geared toward business owners who are facing the important question as to what’s next for their business. It may be disruption from COVID 19, recognizing the need for a business investment or as a business owner you are ready for a change. Regardless of the reason, a decision is needed as to whether to keep or pivot the business and make the investment for growth or to successfully exit the business. This is a difficult question to answer and requires careful consideration as to the best go forward path for the business and you as the business owner.

Some points to consider:

  • With all the market disruptions are you able to pivot the business to thrive in today’s new world?

  • Is your industry and your business declining or growing?

  • How can you quantify your business and your personal future financial needs?

  • What do you want for your future? Status quo, retirement, a career change.