At NCET’s July Tech Cafe, you’ll not only hear from one expert — but two — on important business topics. Rod Jorgensen, Director of Counseling for the Nevada Small Business Development Center (Nevada SBDC), and Sandra Rentas, Hispanic Business Development Advisor, will co-present, meaning you’ll get twice the valuable information!
Your customers are constantly using social media, and their devotion creates an opportunity to provide the kind of exceptional service that builds customers for life. Like any initiative to strengthen profits, effective use of social media for customer service requires strategy, commitment and ongoing attention. But the rewards — higher customer spending, real customer relationships, an inside look at what customers are thinking — make the investment worthwhile. Bain Media estimates that customers increase their spending by 20 to 40 percent with companies that have engaged their customer-service requests on social media.
If you’re looking to improve your business skills, we have some tips for you. Vice President of Membership for NCET, Kevin Cicotti, joined us in the studio Monday morning to share what this week’s talk is all about.
Steven Gill has been elected vice president of membership administration for NCET, a member-supported non-profit that produces networking events to help individuals and businesses explore and use technology. Rachel Felix, Matt Fisher, Toni Quiruz, Bill Saylor, Chuck Sweeney and Irene Voronel have been re-elected to the board.
Creating tactics is always the fun part of marketing — whether it’s the advertisement, social media components, television interview or the promotion, these are the enjoyable tools we enjoy crafting to drive our business forward. However, without a strategy to guide a campaign, they end up being solo components lacking cohesiveness. In marketing, tactics that constantly deliver your message and reinforce your brand are called touch points. Touch points work when they connect to each other like links in a chain, with a common theme and message.
The Pennington Applied Technology Center at Truckee Meadows Community College is stepping forward, investing in high-tech equipment such as drones and robotic welders to train a new generation of workers. Join us as we learn all about the Center and its importance to the region’s economy during NCET’s next Tech Wednesday event.
By all accounts, the tech sector in Northern Nevada is booming and just as the floodgates on our beloved Truckee River are wide open, so are the floodgates on local hiring. Recent reports cite hiring ‘sprees’ and point to a worsening labor crunch. As local businesses replace talent or hire for expansion in our improving economy, having a clear understanding of the talent pool will allow for greater success in filling vacancies.