I believe that a company’s ability to capture market share and deliver exponential growth starts with the mindset of its leadership. Leaders must develop themselves before they can expect a sales team to bring in results. Every great leader needs the mindset, skill set, and tool set to succeed. Here are some tips on how to develop all three.
Technology has provided the tools to do the basics better, faster and more precisely. But those tools are only tools and they require sophistication, user training and regular sharpening to do the job of running basic business functions and provide the data necessary to manage operations, sales and client satisfaction.
I know what you’re thinking: not another article on social media ROI! But instead of getting into the tiring debate as to whether social media generates ROI in a general sense, in this article we’re going to examine a few tool types that can help you analyze each step of the process.