It’s absolutely essential in 2017 to ensure you have a high performing website in order to continue to gain new customers and grow your business. Join Chad Hallert Director of Strategy at Noble Studios as he explains why making sure your website actually works and is doing its job for your business.
Each year, Google performs an average of 500 updates to its search algorithm. In 2016, Google suggested this number surpassed 1,000. For businesses, this has created both significant risk and opportunity. A major change in search rankings can cost a business significant customers, revenue and profits. Far too often, business owners, marketing departments and web teams feel helpless in defending and improving their search positions. This couldn’t be further from the truth.
by Chad Hallert, Strategy Director Noble Studios, and NCET Vice President of Digital Strategy In today’s world, a typical consumer uses multiple devices to surf the web and may interact with your business in many unique ways based on the device they are using. For most businesses, this has created an amazing opportunity to leverage rich […]
If you are like most small business owners, you are probably strapped for time and cautious about the money you invest in marketing. However a website without search engine optimization (SEO) is no better than a flyer or business card that you only deliver to people that you already know, or already know of your […]
In the quest to provide the most relevant search results and best experience for its users, Google updates its search algorithm often – up to 500 times per year (1). Most of these updates are minor and go relatively unnoticed. However, every few months a major update is announced. For example, in February 2011, Google […]
Abbi Holtom Whitaker is the owner of The Abbi Agency and Vice President of Public Relations for NCET, Nevada’s Center for Entrepreneurship and Technology, and Chad Hallert is the Director of eCommerce for the Eldorado Hotel Casino and Silver Legacy Resort Casino, and Vice President of Marketing for NCET. Learn more about NCET at www.NCET.org […]