The Biggest Little City has been recognized by Popular Mechanics as Number 8 on PM’s list of “The 14 Best Startup Cities in America.” You can read the entire article here or read just the Reno portion of the article below:
8. Reno, Nevada
Startups need support. They need coffee and alcohol and sometimes even a special flag. Like in downtown Reno, where James Elste moved his year-old startup, Inqiri, in 2013. It’s a popular neighborhood, with restaurants, a movie theater, and parks along the Truckee River, and as Elste got to know the area a little better, he found that there were dozens of other recent startups there, clustered around Reno Collective, a technology-focused shared office. But they didn’t have a support system. Or even a name, which they remedied within a few months, calling the neighborhood Startup Row and creating banners to hang from light posts. All that was left to solve was the alcohol, so Elste and his partners introduced Whiskey Wednesdays at a local pub to keep the group connected.
Although technology startups like Elste’s make up the majority of new businesses in Reno, the city also caters to makers, with an arena-size makerspace and artists’ studio called the Generator. Between 75 and 300 fabricators, painters, sculptors, metalworkers, carpenters, and craftspeople head there each day—especially before Burning Man, when the giant studio is used to build installations for the festival.
Image Credit: Jamie Kingham/Getty Images