Over the last few years, Reno’s economic landscape has witnessed exciting changes. Companies like Tesla and Switch are moving into the area, bringing new faces and opportunities to our city. Other companies have announced plans to add hundreds of jobs. Local businesses are becoming excited about the prospects for growth and optimistic about their future. Likewise, small business owners in the region tell us they think this is a good time to grow, with the majority of small businesses planning to hire this year.
The Economic Development Authority of Western Nevada (EDAWN) today announced the launch of a new video showcasing The New Nevada and why more and more businesses are moving to Northern Nevada. Featured are Switch (data center), Clear Capital (software analytics), and Flirtey (drone development), all companies that recently moved to the Greater Reno-Sparks area to grow or start a business. Executives share some of the key reasons they made the move and why Reno is a Little City with a Big Attitude.
Designed to connect Interstate 80 and U.S. Route 50, the USA Parkway expansion project will provide employees easier access to the Tahoe Reno Industrial Center, home to a growing number of major employers such as Tesla Motors’ gigafactory and Switch’s SUPERNAP colocation data center. It’s a benefit that applies to both daily commuters and logistics companies.
While women make up 59 percent of the U.S. labor force, women hold only about 22 percent of leadership positions in the country’s top tech companies, according to company diversity reports. That’s not the case at Switch, where half of the company’s 14 top executives are women. Several hold high-level technical positions, including having chief responsibility for construction and engineering.
The first phase in a $1 billion data center just east of Reno-Sparks is underway. A permit filed with the Storey County Building Department shows that excavation and grading is ongoing for the Switch SUPERNAP colocation data center at Tahoe Reno Industrial Center.
The allure of Reno is its promise and potential to become a vibrant technology city without all of the downsides of a tech capital like Silicon Valley. If we can attract Tesla, Switch, Microsoft and Apple, but keep at bay the sky-high commercial real estate prices, snarled traffic and exorbitant housing prices, Reno will remain a magnet to maturing technology and logistics companies.