Want to reach new markets for your products, food and art? Made in Nevada (MIN) — the Silver State’s longest running marketing cooperative – promotes Nevada-made products, food and art and serves as the voice of its member businesses. As a champion for Nevada-based manufacturers and artisans, MIN likes to say, “Made in Nevada: What Happens Here Goes Everywhere.”
MIN’s statewide membership of 125 small businesses range from light manufacturers to small-batch artisans. MIN membership is open to any business which produces products, food or art of which at least 51% is made in Nevada. MIN’s membership dues are $100 per year.
MIN’s services include:
- Made in Nevada’s online Business Directory a searchable business directory showcasing Nevada-made products, food and art.
- An annual “Made in Nevada” magazine, catalog and business directory. For 2014, MIN is producing a special issue celebrating 150 years of industry in Nevada.
- Special events such as the “Made in Nevada Marketplace” at the Winnemucca Convention Center on Saturday, June 14.
- Business development programs that provide opportunities to connect with potential purchasers and to build business relationships throughout the year.
MIN’s other activities include advocating on issues effecting small business, facilitating access to new markets, partnering in cultural events that foster place-making, and educating Nevada’s youth on the diversity of products made in the state and the career paths for manufacturing.
MIN was established as a State of Nevada marketing initiative under Governor Bob Miller. In 2009, Made in Nevada transitioned from a state-administered program into an IRS-recognized trade association funded primarily through membership dues and related program fees.
MIN’s early focus was to develop consumer awareness of Nevada-made products through a recognizable “brand mark” that differentiated products in the marketplace. Today, MIN’s scope still includes promoting consumer awareness, and has evolved to meet member business needs in a changing marketplace.
Dave Archer is President and CEO of NCET which produces business and technology events to help Nevada’s entrepreneurs and small businesses. More info at www.NCET.org