There’s no doubt Nevada’s preparing itself for massive change. You could hear it in the excited, and some concerned conversations during the recent NCET Expo. Dave Archer and his incredibly capable staff outdid themselves again. The exhibit hall was bursting with eager professionals looking for solutions to their pressing business problems. We had a booth there, and the chatter heard throughout the room centered on how Tesla will likely impact our business environment. Some existing businesses may thrive…new businesses will come in…new shortcomings may surface. The bottom line is, life in Nevada has changed forever. The bigger question is: how’s your business preparing for this new change?
EDAWN and Crowdfund Critical are again offering the Crowdfunding Basics workshop teaching startups, small business owners and others about how to conduct a Crowdfunding project to raise funds. Crowdfunding projects have generated over $1.2 billion in donations on Kickstarter.com alone. This 2-hour workshop provides attendees with the critical elements necessary to launch, operate, and close-out a successful campaign. “Launching a campaign without the proper preparation on any platform, even the bigger sites like Kickstarter or Indiegogo, will not automatically bring people to your project”, says Debe Fennell, co-founder of Crowdfund Critical,
After attending the America’s Small Business Development Center (ASBDC) conference in Dallas a couple of weeks ago, BRIC’s Michael Salogga has returned with a ton of content for the Kiosk. So, without further ado, let’s get to it! So why is being online important? About 1/3 of all search is local and 97% of consumers search online. And 55% of small businesses DO NOT have a website. That number in Nevada is 65%. When was the last time you used the Yellow Pages? The book, not their website. This is why Google is continuing to focus on small businesses. If you want to start somewhere, www.google.com/mybusiness. Yes Google is still an 800 lb. gorilla and they are continuing to provide a variety of tools that you can use in your business, particularly if you want to be in “the cloud”
Plans are underway for the 9th NCET Small Business Expo, which returns to the Atlantis’ Grand Ballroom on Friday, Sept 26. This column is a chance to reflect on how Nevada’s small business and entrepreneurial climate has changed since the first Expo. (If you are curious, the NCET Expo features everything you need to start or grow. Ten years ago, Nevada had few entrepreneurial resources and probably wasn’t top-of-the-mind for companies looking to expand or relocate. How the world has changed. NCET’s first Expo featured just 30 exhibitors (versus 100+ this year) and was designed primarily to showcase the “alphabet soup” agencies such as EDAWN, NMI, SBA, SCORE and UNR.
An entrepreneurial revival is taking hold in Northern Nevada and it and it will not reach its full potential without the continuing support of a vibrant entrepreneurial network that has grown rapidly in Northern Nevada. Part of this vital entrepreneurial support network is the NCET Small Business Expo, which targets the engine of Northern Nevada’s economic recovery — small business growth and development. In Nevada, 95 percent of businesses have 20 or fewer employees. Figures from the U.S. Small Business Administration show that small firms employ just over half of the private-sector workforce and created nearly two-thirds of nation’s net new jobs over the past decade and a half.